VP, Brand Performance & Planning – Premium, Midscale & Economy Brands F/M/X

Company Description

🌍 Join Accor – a professional journey at the heart of a committed, international and transforming group

Accor, a global leader in hospitality, present in more than 110 countries with 5,500 hotels, welcomes you to its offices located in Issy-les-Moulineaux.

This is where the Group’s global expertise comes together: strategy, finance, human resources, legal, technology, marketing, sustainability, communication, audit, procurement, etc.

Joining Accor means actively contributing to defining, structuring, and supporting the transformation of an international group, in direct connection with operational teams around the world.

Job Description

🧭 This is where your greatest challenge awaits

Twenty-one brands, three segments – Premium, Midscale and Economy – and five regions: Accor’s PME portfolio is one of the broadest and most diverse in global hospitality. To give its leaders a clear, comparable and shared view of performance, the Brand Performance & Planning function has a central role to play: becoming the single point of reference for brand performance across the portfolio.

Reporting jointly to the two Brand Presidents, you will lead a function that needs rebuilding as much as running: the leadership positions are currently vacant and the team composition will evolve. This role does not own brand strategy or execution – it shapes the quality, rigo