Founding CPO
You’ve got a product idea.
You see a problem.
You have an idea for a product that solves it.
Maybe you’ve started sketching, wireframing, or talking to users.
But you’re wondering:
How do I validate demand properly?
How do I build a real MVP?
How do I find a technical co-founder?
How do I get funding—without giving away half the company?
That’s where we come in.
At Achmea Impact Ventures, we act as a venture builder and back product-driven founders who bring strong ideas but need the right structure, support, and team to build a real startup.
You bring the product vision.
We’ll help you turn it into a company.
What we do
Achmea Impact Ventures is a corporate startup studio—we create startups from scratch.
We become your co-founder.
That means:
You bring a clear product idea that fits within one of our focus areas
We support you with a salary, funding (up to €500K), and a dedicated team
Together, we validate the problem, build the MVP, and take it to market
If successful, we spin out the company with you in the lead, and with significant equity for you.
What you’ll do
As the CPO-founder, you’ll:
Validate user needs and sharpen the problem statement with our researchers
Shape the product roadmap and define the MVP scope
Work closely with developers, designers, and data engineers to build and test the product
Lead early user testing, feedback cycles, and feature prioritization
Build and lead the product team as the venture grows
Work alongside a technical co-founder (if matched during the process)
What we offer
Funding: Up to €500K, provided in stages based on traction
Salary: You’ll be paid from day one to focus full-time on the venture
Dedicated build team: Product designers, data engineers, software engineers, marketers, and researchers
Network access: Achmea can open doors, be your first customer, or connect you with partners
Structured process: Clear milestones, commercial sparring, and founder coaching
Founder equity: up to 70%
Examples of ventures built with us
FemmeUp: Women’s health platform tackling absenteeism. Used our network to land B2B clients.
alex.ai: Legal AI assistant trained on millions of historical claims.
Stackwise: Fintech platform launched with McDonald’s pilot in 8 weeks.
Lekkerbezig: SaaS product supporting employee development for large employers.
How to Apply
Apply via the form or message our Talent Lead, Iselde van Beurden, directly: +31 6 38276027
Please include:
Problem Card: A short explanation of the problem, your solution, and how your idea fits one of our focus areas
CV or short bio
Optional Pitch Deck: Add extra info if you already have it
Not sure if your idea fits? Reach out — we’re happy to explore it with you.
You have a clear product idea — ideally with early user feedback, sketches, or mockups
You’ve built and shipped digital products before
You have strong experience in product leadership — e.g., as a CPO, product manager, or founder
You deeply understand user research, problem validation, and product discovery
You want to build a company, not just ship a feature
You’re fully committed — this is not a side project
You’re open to working closely with a technical co-founder and shaping the business together
Your idea must fit one of our domains:
Health & Wellbeing
Future of Work
Sustainable Action
Healthy Finances (non-insurance)
We don’t build:
❌ Hardware or physical product ventures
❌ Crypto, medtech, or science-based tech
❌ Products reliant on 3rd-party IP
❌ Ideas needing policy change or multi-stakeholder system shifts
❌ Tools just for Achmea
❌ Vague behavioural ideas without a clear business model
❌ One-time-use or prevention-only models
