Technical Product Marketing Manager
About the Role
We're looking for a Technical Product Marketing Manager to join AppGate's product marketing team with a dedicated focus on the Federal, Department of Defense (DoD) and broader Public Sector market. This role is exclusive to our Federal business. You will be the go-to product marketer for civilian agencies, defense and intelligence organizations, systems integrators, and state and local government, owning how AppGate ZTNA is positioned, proven and sold in this space.
This is a hands-on, technically oriented position for a product marketer who is comfortable going deep with architects and engineers, understands how government buys technology, and can turn complex capabilities and compliance requirements into clear, compelling value for mission owners, program offices and the teams that sell to them.
Key Responsibilities
- Develop and own Federal positioning, value propositions, personas and messaging for AppGate ZTNA, aligned to government Zero Trust mandates and frameworks such as the DoD Zero Trust Strategy and Reference Architecture, the CISA Zero Trust Maturity Model, NIST SP 800-207, OMB M-22-09 and TIC 3.0.
- Partner with the solutions engineering team on RFPs, RFIs, RFQs and sources-sought responses, contributing technical and marketing content, building and maintaining a reusable response library, and ensuring responses reflect accurate, compliant and differentiated positioning.
