Performance and Growth Marketing Specialist - VAS Subscription Pr

Job Discerption:

-          Develop and implement comprehensive growth marketing strategies for VAS subscription products.

-          Analyze market trends, customer behavior, and competitor activities to identify growth opportunities.

-          Create and execute customer acquisition campaigns to drive subscription sign-ups.

-          Implement retention strategies to reduce churn and increase customer lifetime value.

-          Utilize analytics tools to track and analyze key performance indicators (KPIs).

-          Make data-driven decisions to optimize marketing campaigns and improve overall performance.

-          Collaborate with product, design, and content teams to ensure cohesive and effective marketing campaigns.

-          Work closely with sales teams to align marketing efforts with revenue goals.

-          Conduct A/B testing and other experiments to optimize marketing channels and messaging.

-          Continuously iterate on strategies