Growth Marketing Lead - Fintech
Growth Marketing Lead
- Location Cape Town / Stellenbosch, Western Cape
- Full-time permanent position
- Hybrid (mostly remote with meeting in Century City once a week out of tax season)
- Compensation: R40 000-R60 000 per month
Job Overview
Our client is an innovative South African technology business that has built a trusted digital platform serving millions of users each year. As they continue to grow, they are looking for an experienced Growth Marketing Lead to build and optimise a scalable growth engine that drives customer acquisition, conversion and retention.
This is a hands-on leadership role suited to a commercially minded marketer who thrives on experimentation, data-driven decision-making and continuous optimisation. Working closely with the CEO, Product and cross-functional teams, you'll own the entire customer journey- from first interaction through activation, conversion, retention and re-engagement.
If you enjoy combining strategy with execution and can confidently turn marketing data into measurable business growth, this could be the ideal opportunity.
Key Responsibilities
- Develop and execute the company's growth marketing strategy across all customer acquisition and retention channels.
- Own conversion rate optimisation across the customer journey, identifying opportunities to improve user experience and increase conversions.
- Manage paid acquisit
