Digital Media Product Manager
SUMMARY
The Digital Media Product Manager is a creative and execution-driven leader responsible for shepherding media offerings from initial concept to final publication, reporting to the Media Team Associate General Manager. This role manages and owns the end-to-end media lifecycle—including ideation, content development, production, editing, packaging, and release—ensuring each piece is mission-driven, audience-focused, and optimized for digital performance.
This person collaborates closely with producers, editors, content specialists, and on-screen talent to create compelling, high-quality media offerings that serve the mission of evangelization. The Product Manager balances creative vision with data-informed decision-making to grow audience engagement, reach, and impact.
DUTIES AND RESPONSIBILITIES
Content Strategy & Ideation
- Lead and facilitate content brainstorming sessions with team members/talent, generating video ideas aligned with Ascension’s mission and the Ascension Presents brand.
- Translate audience needs, trends, and platform insights into clear, actionable video concepts.
- Develop and maintain a content roadmap and publishing calendar for distribution platforms and channels.
End-to-End Ownership
- Own assigned media offerings from concept through publication, ensuring clarity of vision, message, and execution at every stage.
- Write