Strategic Account Executive

Key Responsibilities

• Consult with prospective advertisers to determine whether Audiohook is an appropriate strategic fit for their business.

• Conduct comprehensive discovery sessions covering business objectives, marketing mix, attribution philosophy, conversion goals, customer journey, and growth strategy.

• Evaluate each prospect's existing marketing ecosystem (including paid search and paid social), affiliate marketing, and attribution methodologies.

• Educate prospective clients on Audiohook's performance-based buying model, conversion attribution philosophy, and how our approach differs from traditional affiliate marketing and media buying.

• Recommend the most appropriate tracking and implementation approach, including JavaScript pixel deployment, affiliate platform integrations, or server-to-server integrations based on each client's technical environment.

• Develop customized campaign recommendations and implementation plans that maximize the likelihood of long-term campaign success.

• Build go-live plans that accurately reflect client objectives, technical requirements, operational considerations, and commercial terms.