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Posted 1w ago•Washington, DC Metro Area or NYC Metro Area
Growth Marketing Manager, National
MiddleOn-site (District of Columbia)Salary undisclosed
Job Description
The big picture: Axios is looking for a Manager of National & SME Growth to lead subscriber acquisition and audience growth across our national newsletter portfolio and a new SME audience growth initiative.
This is a highly visible growth role focused on scaling Axios’s flagship national newsletters while helping build and validate a new SME audience acquisition strategy.
Go deeper: The Manager of National & SME Growth is a strategic, data-driven growth leader responsible for acquisition strategy, experimentation, channel diversification, and audience expansion. In this role, you will:
National Subscriber Growth
- Own subscriber growth targets across Axios’s national newsletter portfolio
- Execute acquisition strategies across paid, owned, and earned channels
- Monitor audience composition, growth performance, and acquisition efficiency
- Contribute insights and recommendations to weekly growth reporting
Paid Media & Channel Diversification
- Lead paid acquisition strategy across Meta, Google, LinkedIn, and emerging platforms
- Drive diversification away from concentrated acquisition channels
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