Head of Brand & Commercial Performance
We are B2Spin, and we are dedicated to delivering the best Free-to-Play Social Casino and gaming experiences by creating captivating, engaging, and unique products that are accessible to everyone. We have built a team of talented professionals from all over the globe, who are working to continually improve the experiences of our players. We are not looking to just be part of the industry, but to revolutionize it.
The Role
Own and drive the complete performance of one of our flagship social casino brands, from strategy to execution and everything in between.
What you will be doing
• Take full ownership of brand P&L, setting commercial targets and driving sustainable revenue growth
• Develop and execute integrated marketing strategies across all channels to boost user acquisition and engagement
• Lead cross-functional collaboration with Product, CRM, Data Analytics, and Finance teams to maximize player experience and monetization
• Define and optimize key metrics ( ARPU, LTV, retention) while analyzing performance data to capitalize on new opportunities
• Manage vendor relationships and represent the brand at industry events
• Build and mentor high-performing teams while ensuring all activities comply with responsible gaming standards
