Lifecycle Marketing Operations Manager

Work Mode: Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week. Additionally, employment with BambooHR is contingent on passing both a background and credit check. 

Essential Job Duties

The Lifecycle Marketing Operations Manager serves as the operational arm of the Lifecycle Marketing team, helping turn strategic marketing plans into accurate, scalable programs across the prospect and customer lifecycle. This role builds, tests, launches, monitors, and updates lifecycle campaigns and supporting data processes, primarily within Marketo and related marketing systems. Working closely with lifecycle marketers and Marketing Operations partners, this role helps ensure programs are executed on time, data remains reliable, and issues are identified and resolved or escalated appropriately. This position enables lifecycle marketers to stay focused on strategy while providing the operational rigor needed to run programs end to end.

You will:

• Build, configure, test, schedule, and launch lifecycle marketing programs in Marketo and related tools, including emails, text messages, smart campaigns, smart lists, automations, nurtures, and supporting workflows.
• Partner with lifecycle marke