Sr. Demand Marketer - Review Sites

Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week. Additionally, employment with BambooHR is contingent on passing both a background and credit check. 

Essential Job Duties

The Sr. Demand Marketer  is responsible for defining and leading the strategy, execution, optimization, and long-term growth of BambooHR's Review Sites marketing program. This role serves as the subject matter expert for the channel, independently developing strategic plans, managing investments, evaluating performance, and identifying new opportunities that drive qualified pipeline and support company growth objectives.

As the owner of the Review Sites strategy, this individual influences cross-functional priorities by partnering with Performance Marketing, Product Marketing, Customer Marketing, Marketing Operations, Revenue Operations, FP&A, Procurement, Legal, Sales, and Customer Experience to improve channel performance, customer advocacy, and business outcomes. Success requires strong business acumen, strategic thinking, analytical expertise, and the ability to independently translate company goals into scalable marketing initiatives while continuously evolving the channel through experimentation and data-driven decision making

You will:

• Own the long-te