🌍 About Beside’s mission

Beside is building an AI agent that helps small businesses grow, giving owners more time for their craft, their customers, and their lives.

We’re building for the people who run the real economy: the plumber between jobs, the family salon, the local gym owner. They started a business to do something they’re good at. But running it means wearing every hat: finding customers, answering calls, following up on quotes, booking appointments, and chasing payments. Every missed call or forgotten follow-up can mean lost revenue.

Beside takes that work off their plate. We’re building a 24/7 agent that understands the business and takes action across the customer journey: helping it get found, turning inquiries into customers, and bringing those customers back. It connects the tools owners already use and moves work forward, with owners choosing what to delegate and what to approve.

Our foundation is Beside Phone. The phone is where our customers earn trust, understand what someone needs, and win business. Beside captures that context and connects it with email, calendars, websites, and the other tools the business runs on. That understanding lets the agent act on what matters.

We believe AI should give people more freedom to build a business on their own terms. More time for the work the