Sportsbook Coordinator - Greece

 

Excellent opportunity to join Betsson Group as our new Sportsbook Coordinator in Malta.

 

THE CHALLENGE

As a Sportsbook Coordinator, your focus is together with the SB manager to leverage our Sportsbook product to our existing customer base and constantly improve our retention & reactivation levels in the SB segments. In this role you will handle the Greek market.

RESPONSIBILITIES:

• Frequently review customer journeys, product lobbies, management of banners and navigation in the Sportsbook vertical.
• Ensure that the site experience and customer journeys are consistent, maximizing usability and accessibility across all devices including mobile apps.
• Be involved in the ideation of sportsbook communications, promotions, and campaigns with assistance from the SB manager, Casino manager and SoMe team.
• Take ownership of the planned initiatives, end-to-end including conceptualization, creation, execution, follow-up, and learnings & optimization.
• Writing copy of communications and content to upsell our product, features and key sporting events across various CRM channels.
• Frequently sit down with the Sportsbook Manager to evaluate initiatives including but not limited to