FBS Decision Scientist (MMM)
Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.
What to expect on your journey with us:
A solid and innovative company with a strong market presence
A dynamic, diverse, and multicultural work environment
Leaders with deep market knowledge and strategic vision
We are seeking a Decision Scientist with experience in Marketing Mix Modeling (MMM) and advanced analytics to join our team. This role will play a key part in measuring marketing effectiveness, forecasting business performance, and generating actionable insights that support strategic decision-making and optimize marketing spend.
Team Function:
The Marketing Data Science and Measurement team supports the media team in optimizing media investment. It develops and maintains measurement and attribution models to assist in decision making and budget allocation.
Role Description:
This role will be responsible for:
- Maintaining