Mobile Ad Monetization Manager
2K’s Cat Daddy studio, based in Kirkland, Washington, was started 25+ years ago by industry veterans and is now a wholly owned subsidiary of Take-Two Interactive within the 2K Label. The studio is a fun, dedicated family of incredibly hardworking game developers. We have shipped games on almost every genre and platform, with a current focus on mobile games.
What We Need
We’re looking for an experienced Mobile Ad Monetization Manager to join our team. In this role you will plan and oversee in-game advertising for iOS and Android games. You will work within a multi-disciplinary team to steer our efforts in successfully building, operating, and managing Video Ads and Campaigns to better understand our players and enhance their experience with our mobile games.
What You Will Do
- Campaign & Video Ad Management: Responsibly manage, analyze, and optimize Video Ads and Offer Wall campaigns
- A/B Testing & Optimization: Run rigorous A/B tests to optimize monetization efforts, including price floors, ad frequencies, and player segmentation.
- Partner & Vendor Relations: Select, follow, and maintain strong relationships with top ad providers, networks, and mediation platforms.
