Performance Associate Director
The Associate Director of Performance Marketing owns strategy, execution, and optimization of all performance-driven marketing initiatives. This role is accountable for measurable growth, efficient spend, and scalable performance systems across paid media and programmatic channels, operating at significant budget scale.
Requirements
Chain Reaction is an award-winning digital marketing agency based in GCC and Levant. We develop bespoke digital strategies to help our clients achieve their growth goals, bringing together online marketing techniques including Online Advertising, SEO, Content Marketing, Social Media, Influencer Marketing, and more.
We are looking for a performance associate director to join our growing and award-winning team to work on some of the region's most exciting brands.
Core Responsibilities
Performance Strategy & Media Planning
- Own end-to-end performance marketing strategy across paid search, paid social, and programmatic media
- Develop and manage annual media strategies and budgets, translating them into monthly plans based on performance trends, seasonality, and business priorities
- Apply strong analytical logic to complex data sets to inform forecasting, pacing, and channel allocation
- Drive acquisition and revenue growth while optimizing CAC, ROAS, LTV, and funnel performance