Digital Marketing Specialist

Champions Group is looking for a driven Digital Marketing Specialist to support our growing digital marketing function. In this role, you’ll administer key digital marketing platforms, lead AI-powered speed-to-lead integrations across digital channels and contribute to performance optimization efforts that improve lead quality, response speed, and business outcomes. This is a great opportunity for someone who thrives in a fast-paced environment, enjoys working across multiple platforms, and can connect the dots between digital marketing performance and broader business priorities.

Key Responsibilities:

AI Integrations

• Serve as the digital marketing SME for AI integrations, maintaining a deep understanding of performance trends, benchmarks, and business impact across platforms
• Configure and launch AI speed-to-lead integrations with relevant digital marketing platforms (LSA, Yelp, HomeAdvisor, etc.)
• Conduct thorough testing to ensure proper setup prior to go-live
• Partner with divisional marketing leads to build and launch SMS marketing campaigns, ensuring proper configuration, performance analysis, and ongoing recommendations
• Collaborate with vendor contacts to resolve issues and implement campaign enhancements

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