Business Development Manager

REPORTS TO: Vice President of Market Strategy & Growth

DEFINITION: The Business Development & Marketing Manager is a pivotal role in identifying new opportunities, supporting strategic initiatives, and enhancing our brand visibility. This mid-level position bridges the gap between marketing execution and business development support, aligning brand messaging with company goals and BD objectives to drive market growth and client engagement.

PHILOSOPHY: The Business Development & Marketing Manager role offers a clear pathway for career growth, providing opportunities to expand your skills, take on increasing responsibilities, and contribute to our long-term success.

KEY RESPONSIBILITIES OF THE BUSINESS DEVELOPMENT & MARKETING COORDINATOR:

Business Development:

• Lead Management & New Business: Support the business development team by creating and managing incoming leads, ensuring timely follow-up and qualifications.
• Project Research: Utilize online periodicals, lead tools, AI, and industry platforms to identify potential long-term partners, project opportunities, and track bidding activity.
• CRM Management: Maintain and update the CRM database with contact information, meeting notes, follow-up actions, and project pursuits; assist in mining data to identify new opportunities.
• Market Intelligence: Gather and synthesiz