Head of Brand - Bogotá (Hybrid)
Clara is the leading spend management platform in Latin America. More than 40,000 businesses run on our corporate cards, bill pay, financing and B2B payments, and in 2025 the Financial Times named Clara the fastest-growing company in Latin America. We're ~400 people, backed by Kaszek, monashees, Coatue, DST Global, ICONIQ, General Catalyst and Goldman Sachs, among others.
About the Role
We're looking for someone who gets a kick out of turning "how should Clara look and sound here?" into a shipped campaign, a visual system, or a production workflow — by next week, not next quarter. You'll define how Clara looks, sounds, and feels everywhere our customers, prospects, and candidates encounter us: product, marketing, sales materials, events, social, recruiting, and the office itself.
This isn't a brand governance role. It's a build role. You'll set the visual identity and voice, create the systems that let the rest of the company ship on-brand work fast, and lead the designers, writers, and producers who bring it to life — with AI doing serious heavy lifting on production, personalization, and scale.
You'll join at a stage where Clara's brand is still being defined region-wide. That means real license to shape it — and real accountability for
