Early-Career Social Media and Email Marketing Specialist
About the Role
Join the marketing team at a fintech wealth planning company, where you will own social media and email marketing efforts. You will use creative execution and performance data to grow an engaged community and improve campaign results.
What You'll Do
Manage Instagram, Facebook, LinkedIn, YouTube, and TikTok content, keeping posts aligned with the brand and content calendar.
Coordinate with external creative agencies and content partners to deliver timely, on-brand work.
Build and maintain a content calendar that supports campaigns and announcements.
Engage with the audience by responding to comments and messages and starting conversations.
Identify relevant social trends and adapt them into brand-appropriate content opportunities.
Plan and execute email marketing campaigns in HubSpot or a similar platform.
Write and design newsletters, and run tests of subject lines, send times, formats, and audience segments.
Track campaign performance, report on results, and use data to refine social and email strategies.
