Fractional CMO / Head of Marketing (Co-Founder Option)
About the Role
Lead marketing strategy and execution for a two-sided marketplace connecting fractional executives with companies across Europe. This fractional or potential co-founder opportunity will shape the brand and growth engine, building awareness and adoption among both businesses and senior leaders.
What You'll Do
Develop go-to-market strategy and positioning for companies seeking fractional talent and leaders exploring this career model.
Build thought leadership and market credibility around fractional executive work.
Acquire and onboard companies through targeted outreach and conversion strategies.
Recruit and onboard senior leaders interested in fractional engagements.
Drive growth through community building, word-of-mouth, and trust-based marketing.
Oversee marketing channels, content strategy, and community activities for both sides of the marketplace.
What We're Looking For
At least 5 years of marketing leadership experience developing and executing go-to-market strategies for B2B platforms, marketplaces, or emerging categories.
A demonstr
