Growth Lead
About the Role
This is a hands-on growth role where you will own consumer acquisition and retention for a US product launch, reporting to the GM and Head of Product for the US market. You will work directly with product, engineering, and a global R&D team to shape what gets built based on conversion data and real user feedback. It is a zero-to-one opportunity with meaningful influence over both go-to-market strategy and product direction.
What You'll Do
Design and execute a multi-channel beta-to-launch funnel spanning founder outreach, community platforms, Product Hunt, and Hacker News, measuring conversion by channel.
Run experiments to identify which growth loops compound, then reallocate effort based on what is converting rather than what is comfortable.
Sequence and prioritize launch channels, deciding what runs in parallel, what runs in order, and how to pace rollout based on data.
Build the first 90-day playbook: a working beta funnel converting into engaged testers, a clean community platform launch, and a repeatable growth process.
Talk directly to users, do the unglamorous launch work yourself, and feed market feedback into product decisions as an active upstream stakeholder.
