Marketing Lead

About the Role

This is a hands-on, end-to-end marketing leadership role at a seed-stage AI platform built for the hospitality industry. You will own the full marketing function, spanning product marketing and demand generation, using AI tools to achieve the output of a full team. This role sits at the center of growth and has direct impact on pipeline and brand.

What You'll Do

• Build product positioning and develop the marketing site, including solutions pages tailored to different customer segments.

• Create video content, use cases, and webinars that showcase product value.

• Conduct competitor analysis across the hospitality and broader AI landscape.

• Own the blog, design assets, and experiments with media formats like newsletters, podcasts, and influencer partnerships.

• Execute field marketing campaigns including city-wide activations, in-person events, conferences, and relationship dinners.

• Develop and amplify founder thought leadership on LinkedIn and other channels.

• Design and optimize paid ad campaigns with creative direction.

• Refine signup funnels and build lead generation into a scalable, tig