Media Buyer (DTC)
About the Role
You'll join a rapidly growing media buying team at a performance-focused advertising agency, owning paid social campaigns for direct-to-consumer brands across Meta, TikTok, and other channels. Managing six to seven figures in monthly ad spend, you'll be directly responsible for driving profitable growth for premium clients.
What You'll Do
Launch, manage, and scale paid social campaigns across Meta, TikTok, and other performance channels.
Hit ROAS targets, lower CPAs, and drive month-over-month profitable growth across your client portfolio.
Build and execute systematic testing roadmaps covering creative angles, audiences, placements, and offers.
Analyze performance data daily and execute smart optimizations including budget shifts, creative swaps, and bid adjustments.
Manage campaign budgets ranging from $50K to $500K+ per month per client.
Collaborate with the creative team to provide feedback on what is working and what to test next.
Present clear performance updates and strategic recommendations to clients.
Stay ahead of platform changes, algorithm updates, and paid social indu
