Social Media & Content Designer

About the Role

This is a full-stack creative and growth role at an AI-native immigration legal tech startup, sitting within a small, fast-moving marketing function and reporting to the Head of Marketing. You will own the brand's social media presence end to end, turning expert legal content into visually polished, highly engaging posts that educate and grow an audience across every major platform.

What You'll Do

• Manage day-to-day publishing, scheduling, and community engagement across LinkedIn, Instagram, X, and emerging channels.

• Build and maintain a content calendar that balances timely immigration news with evergreen educational content.

• Design high-quality graphics, carousels, and reusable visual templates that make complex legal topics clear and shareable.

• Uphold and evolve brand guidelines so every published asset looks and feels consistent.

• Appear on camera to film and present short-form video content for Reels, Shorts, and similar formats.

• Shoot and edit polished short-form video with strong pacing, captions, hooks, and platform-native techniques.

• Track performance metrics and iterate on content strategy based on what drives g