Growth Lead

About us

Smart Nonsense Studio is a creative company built around video. We started with Smart Nonsense, a YouTube channel with over 3.5 million subscribers, and now run two businesses: an editor staffing business that places dedicated video editors with creators, brands, and agencies, and a creative agency that makes organic and paid social content, including for Fortune 500 brands. Video editing is our core strength, with about 150 editors in the Philippines, and our team also includes the producers, scriptwriters, and creative strategists of a full creative agency.

The role

Most of our clients find us through referrals. We want to build a second engine: outbound. You'll own it across both businesses, deciding who we go after, what we say, and which channels we use, then running the outreach and improving it based on results.

Our top priority is paid ads creative, and it's a new offer. We don't have a paid ads case study yet, and part of your job is figuring out who this offer is for. If you want a proven playbook handed to you, this isn't the role. If you want to help build something from the ground up, it is. Editor staffing is the opposite: a proven offer with a pitch that works, where the challenge is finding more of the right clients.

Part of the job is figuring out how we reach the right buyers: cold email, LinkedIn, referral partners like the investors in our network, content from our own channels, or