Director, Global Engagement Strategy and Planning
About Crunchyroll
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.
Join our team, and help us shape the future of anime!
About the role
As a Director of Global Engagement Strategy and Planning, you will strategically help shape how we grow and deepen engagement with our streaming platform using data. You will identify incremental engagement opportunities, translate data into growth strategies, and partner with product/content/lifecycle teams to drive measurable consumer behavior change for engagement.
You will sit at the intersection of core product experience, lifecycle communications, and analytics to design long-term business strategies, develop and track impactful initiatives that drive/deepen engagement with our streaming platform.
You will develop insights and strategies that help users establish stronger viewing habits, increase frequency and depth of engagement, and ultima
