Marketing Manager (Forex)

Position Title: Marketing Manager

Reporting Line: Reports directly to the Sales Director

Location: Fully Onsite

General Purpose:

Responsible for developing and executing integrated marketing strategies that drive brand awareness, customer acquisition, engagement, and business growth across multiple channels for a global financial services, trading, or fintech organization.

Specific Objectives (~12 months):

• Develop and execute marketing strategies aligned with company growth objectives and brand positioning.
• Increase brand awareness and market visibility across target markets and customer segments.
• Improve lead generation, customer acquisition, and campaign conversion rates through data-driven marketing initiatives.
• Manage and optimize multi-channel marketing campaigns to maximize return on investment (ROI).
• Strengthen the company’s social media presence and community engagement across assigned platforms.
• Produce high-quality marketing content to support customer acquisition, retention, and brand-building efforts.
• Conduct ongoing market research to identify industry trends, competitive opportunities, and evolving customer needs.
• Ensure all marketing communications remain consistent with brand guidelines and messaging standards.
• Improve campaign performance through continuous analysis, testing, and optimization.
• Coordinate the delivery