Paid Media Marketing

Data-driven. Technical. Creative. You’ll scale paid campaigns, automate decision-making, and drive high-quality leads. All tracked. All optimized.

Software ate the world. AI is eating software. We aim to be the #1 choice. From LATAM to the world.

Paid media will bring 25%+ of our customers. We're going for 10,000+ of them.
You’ll own it all: LinkedIn, Google, Meta, TikTok.

About the role

• Scale paid marketing campaigns while keeping CAC/ACV in check.
• Own one of the biggest budgets at Darwin AI—your results will define how much it grows.
• Launch experiments across countries, regions, languages, channels, and formats.
  Test fast. Learn faster. Automate everything.
• Analyze campaign data deeply to uncover insights and continuously improve lead quality and ROI.
• Design, launch, and automate B2B paid campaigns across LinkedIn, Google, Meta, and TikTok.
• Build smart systems for bidding, targeting, and reporting—so campaigns run smoother and scale better.
• Run A/B and multivariate tests on creatives, landing pages, and ad formats. Automate the analysis. Double down on what works.
• Work hand-in-hand with sales, marketing, and engineering. Performance marketing is a team sport here.
• Implement tracking and attribution frameworks using Google Analytics, CRM tools, UTMs, and dashboards. Everything measured. No guesswork.
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