Zone Category Manager (Team Sports)
Decathlon unveiled our new purpose: "Bring people together through sport to make wellbeing accessible for all" !
This purpose signifies our transformation from a traditional retailer to a global sustainable sports brand aiming to deliver the physical, emotional, and societal benefits of sport to people worldwide. Rooted in the values of Vitality, Generosity, Responsibility, and Authenticity, this mission directs the efforts of over 100,000 passionate teammates globally, ensuring sport is accessible to everyone regardless of their level or physical condition.
The Role
The zone category manager is responsible for developing the turnover and profitability of ranges/services while respecting the CO2 trajectory
He/she frames the strategy for bringing products to market in his category,defines the assortments, and coordinates them to offer a unique customer experience
Responsibilities
Define the market needs for my zone & prioritize the conquest strategies
- Analyze & summarize “external” zone market trends, based on data, users observation, consumers expectations & purchasing behavior, and competitors
- Listen to and study the major needs in the countries concerned as well as customer behavior
- Prioritize & align the sports strategies to the market needs of my zone : sports/practices, user segments, customers targets,&nb
