Campaign Manager (FTC) (div/f/m)

This is a fixed term contract through until 31st December 2026 initially with strong likelihood of extension.

This role is part of our eBay Inhouse team, where you will be employed by DEPT® but embedded within eBay.

JOB PURPOSE

We are looking for a hybrid AI-Enabled Campaign Manager who combines strategic campaign ownership with hands-on execution, operational excellence, and a strong interest in AI-driven marketing innovation.

This role sits at the intersection of campaign strategy, CRM execution, marketing technology, data, and creative production. You will lead and execute customer-facing campaigns across eBay’s owned channels (email, push, onsite, in-app, landing pages), while leveraging AI tools and creative capabilities to scale personalization, improve efficiency, and drive performance.

You are both a campaign owner and an operator: comfortable managing timelines and stakeholders, while also building, QA-ing, and optimizing campaigns yourself. You bring a test-and-learn mindset, curiosity for AI, and the ability to turn insights into impactful customer experiences.

WHAT YOU’LL DO:

• Own CRM Campaigns End-to-End
  • Lead campaigns from briefing through to launch, optimisation, and reporting
  • Build and execute campaigns across email, push, onsite, and in-app channels
  • Deliver personalised, customer-first experiences aligned to eBays' priorities
  • Manage timelines, stakeholders, approvals, and delivery across global teams
  • Ensure flawless execution through QA, troubleshooting, targeting accuracy, and optimisation
• Help Shape AI-Driven Marketing
  • Use AI tools to improve campaign creation, personalisation, and testing
  • Experiment with AI-generated copy, subject lines, creative concepts, and workflows
  • Support AI prompt development and scalable marketing automation
  • Improve workflows and operational efficiency through AI-driven ways of working
  • Bring a test-and-learn mindset to experimentation and optimisation
  • Ensure responsible AI usage and quality control
• Support Creative & Performance Optimisations
  • Brief, review, and optimise CRM creative assets
  • Adapt visuals across channels
  • Run A/B tests and turn insights into measurable improvements
  • Help improve engagement, efficiency, and marketing KPIs

WHAT YOU BRING:

• 3+ years in CRM, campaign management, or marketing operations
• Hands-on experience with owned channels (email, push, onsite, in-app)
• Strong project management and organizational skills with attention to detail
• Experience in e-commerce, marketplaces, or digital marketing environments
• Ability to operate in a fast-paced, matrixed, global environment
• Strong analytical mindset with experience in campaign QA, execution, and troubleshooting
• Advanced Excel skills and familiarity with marketing tools (e.g. Jira, Monday, Slack)
• Understanding of segmentation, targeting, and campaign logic
• Strong interest in AI applications in marketing
• Ability to translate marketing needs into effective AI prompts and workflows
• Strong eye for visual quality, branding, and detail
• Strong collaborator with the ability to work across teams, functions and locations
• Proactive, curious, and comfortable with continuous change and innovation
• C2+ language skills in both German and English

WE OFFER

• Flexible hybrid working policy (2 days at the office, depending on location);
• Company pension scheme.
• Lease bike options / JobRad and 25%