Paid Social Specialist
DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.
JOB PURPOSE
We are looking for a Paid Social Specialist (div/f/m) who is characterised by a high degree of pro-activeness, openness to learn, and a can-do mentality and who is burning to further develop and, above all, to contribute their passion in the field of Paid Social.
KEY RESPONSIBILITIES
- Set-up and optimization of paid social campaigns across platforms like Meta, TikTok, Snapchat and LinkedIn
- Analyzing campaign data and generating reports to provide valuable insights and actionable recommendations for our clients
- Designing and running A/B tests to compare different ad variations, targeting strategies, or landing pages for performance optimization
- Regularly monitoring performance metrics and optimising campaigns, ensuring goals & KPIs align
