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Posted 1w agoLahore, Punjab, Pakistan

Social Media & Content Lead

LeadOn-site (Lahore)Salary undisclosed
Job Description

Role Overview:
We are looking for a strategic and creative Social Media Lead to lead Devsinc’s social media planning, content, and performance. The role will primarily own LinkedIn and Twitter, translating our B2B, technology, services, solutions, and thought leadership into engaging social content. The role will also oversee Instagram, Facebook, TikTok, and YouTube, while serving as the Marketing stakeholder for Employer Branding execution.

Key Responsibilities:
-Own LinkedIn and X strategy, content calendars, and execution.
-Oversee social media planning and execution across Instagram, Facebook, TikTok, and YouTube.
-Translate B2B, technology, services, solutions, and business stories into engaging social content.
-Lead social media execution for Employer Branding, working with HR/People and creative teams.
-Research trends, competitors, industry conversations, and high-performing content to inform the content strategy.
-Guide and supervise the social media/content execution team.
-Collaborate with content, creative, HR, and business teams to execute campaigns and initiatives.
-Track social media analytics and KPIs and use insights to improve content performance and engagement.
-Stay current on platform trends, formats, algorithms, and audience behavior.

Requirements

Qualification

Minimum Bachelor’s degree in Marketing, Co

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