Marketing Coordinator - Home Health Aide Agency

Employment Type: Full-Time

Reports To: Senior Marketer / DOO

Position Summary

We are seeking a highly organized, relationship‑driven Marketing Coordinator to support our current marketer and help manage a growing network of referral sources. Our agency has an established presence in Essex County with a large volume of accounts that require consistent follow‑up, nurturing, and development. The Marketing Coordinator will play a key role in maintaining existing relationships, identifying new opportunities, and ensuring our referral partners receive exceptional service and communication.

This role is ideal for someone who thrives in the field, enjoys building rapport, and can balance both administrative and outreach responsibilities.

Key Responsibilities

• Maintain regular contact with existing referral sources, including hospitals, rehabs, assisted living facilities, case managers, social workers, and community organizations.
• Conduct routine field visits to ensure referral partners feel supported, informed, and valued.
• Assist the Senior Marketer in managing a high volume of accounts by taking ownership of designated territories or partner groups.
• Identify new referral opportunities and help expand our presence within Essex County.
• Track outreach activities, referral trends, and account performance using