Retention Marketing Manager (Hybrid, Cluj-Napoca)
ABOUT US
We are a fully integrated digital solutions provider enabling international brands to deliver innovative digital experiences. From strategy and engineering to customer care support, our teams create projects that redefine customer expectations. Explora Solutions promotes a flexible, trust-based work culture that empowers digital and service professionals to thrive in a challenging and rewarding environment.
The Retention Marketing Manager plays a key role on the Retention & Loyalty team. Enthusiastic and analytical, he or she has the know-how to identify, target and influence user behavior to increase customer retention and profitability. Reporting to the Head of Retention & Loyalty, he or she will work with different partners across the organization on the best solutions for Customer Journey Optimization.
THE SUCCESSFUL CANDIDATE WILL:
- Lead marketing strategies to support the Retention marketing program.
- Plan and execute loyalty strategies to support our customers’ brands retention efforts.
- Lead special projects designed to improve profitability of the active customer base.
- Manage the brands’ rewards program.
- Work hand-in-hand with various internal stakeholders to produce both short and long term Retention marketing
