Creator Lead

Fitt Talent Partners is a specialized recruitment firm for top health and wellness companies.

We’re filling this role for AIIR, a communications and experiential agency that helps health, wellness, fitness, and performance brands sharpen their story, build credibility, earn trust, and accelerate growth through strategic communications, media relations, creator partnerships, brand activations, and performance marketing.

AIIR is seeking a Creator Lead to join its New York team. This role will lead the development of AIIR’s dedicated creator practice, building the strategy, systems, relationships, and frameworks that will support the agency as it scales. The Creator Lead will work closely with agency leadership and client teams, owning creator strategy and campaign execution while managing creator and talent relationships, budgets, reporting, team development, and cross-functional collaboration.

ESSENTIALS:

• 5–8 years of experience in client communications with a focus on creator strategy and campaign management (agency, in-house, or a combination)

• Proven track record leading creator and talent agency relationships and managing h