Manager, Lifecycle Marketing
About the Role:
Health E-commerce is seeking a Manager of Lifecycle Marketing to join our Growth Marketing team. In this role, you will own and optimize our best-in-class CRM and retention program for our e-commerce business, with a focus on building out sophisticated automations and personalized triggered communications that engage and convert our customers at every stage of their journey.
As we continue to expand the ways FSA and HSA account holders can use their pre-tax dollars to shop with us, you will play a key role in shaping how we acquire, onboard, retain, and cross-sell customers across our e-commerce platform. This is a highly strategic role that will require close cross-functional partnership with Product, Brand, Growth, Finance, Legal, and Data teams.