VP of Marketing - Telehealth

About the role:

Health-E Commerce is growing Patiently, our owned digital health and telehealth business, into new conditions and new distribution channels. We're hiring a VP of Marketing to lead the brand's marketing strategy as it expands — leading the team, refining how we go to market, and driving growth across a growing set of conditions and channels. 

The VP, Marketing is the most senior marketing role on Patiently. You’ll own the brand’s growth strategy, positioning and brand, go-to-market for each new condition and channel, demand generation and lifecycle, budget, and measurement. This person will draw on the resources and infrastructure of Health-E Commerce while moving quickly and owning outcomes directly. 

The role is both strategic and hands-on. You’ll set the direction for the brand and make the case for it to executive leadership; you’ll also write the positioning, review the creative, and get into the funnel data when