Digital Marketing Manager

Digital Marketing Manager – Nanyang Institute of Management

Salary Range: SGD 4000 - 5000

About NIM:
Established in 2001, Nanyang Institute of Management ("NIM") is a premier education provider in the region, dedicated to "Nurturing Today for Tomorrow." We foster a student-centric culture, prioritizing learning needs and striving for academic and teaching excellence while nurturing our students holistically.

Position Overview:
We are seeking a Digital Marketing Manager to join our team and support our mission of academic excellence and student development. This role is ideal for industry professionals passionate about digital marketing and education.

Key Responsibilities:

Digital Marketing Strategy
- Develop and implement digital marketing strategies to enhance student recruitment and brand visibility.
- Plan and manage marketing campaigns across multiple digital channels.
- Monitor market trends, competitor activities, and industry developments.

Lead Generation & Student Recruitment
- Generate quality leads and enquiries through digital platforms.
- Manage and optimize online advertising campaigns and social media advertising.
- Collaborate with admissions and academic teams to achieve student recruitment goals.

Content & Social Media Management
- Create and oversee engaging content for websites, social media platforms, email marketing, and other digital channels.
- Manage the institute