Freelance Graphic Designer
MiddleOn-site (Springfield)Salary undisclosed
Job Description
The Opportunity
We recently launched a new brand visual identity and are looking for a Senior Designer to help bring it to life across the organization. This is not a traditional graphic design role. You will partner with Marketing and the Creative Director to translate the new identity into a scalable design system that shapes how the brand appears across presentations, thought leadership, reports, social media, events, digital communications, internal communications, and client-facing materials. The focus is not simply creating deliverables, but building the templates, standards, assets, and systems that enable consistent, sustainable brand application across every touchpoint.
What You'll Do
- Lead Brand Implementation: Translate and implement the new visual identity across key internal and external channels, assessing existing materials, evolving standards, and ensuring consistent application of the brand.
- Build Brand Systems & Templates: Create scalable templates, reusable design components, and visual standards that support consistency across presentations, reports, digital content, social media, events, and communications.
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