Principal Product Marketing Manager, Nonprofits

Want to help us help others? We’re hiring! 

GoFundMe is the world’s most powerful community for good, dedicated to helping people help each other. By uniting individuals and nonprofits in one place, GoFundMe makes it easy and safe for people to ask for help and support causes—for themselves and each other. Together, our community has raised more than $40 billion since 2010.

Join us! GoFundMe is seeking a strategic, outcomes-obsessed Principal Product Marketing Manager to help shape the next chapter of how we help nonprofits grow. This role sits at the intersection of consumer and B2B - you'll help shape our nonprofit marketplace strategy: which organizations we should serve, what differentiated value we can deliver, and how we position a fundamental evolution in our value to nonprofits.

This is an early-stage opportunity with foundational questions still to answer. You’ll validate our ideal customer profile, deeply understand their needs and how that translates to product requirements, and develop positioning that makes GoFundMe’s evolving role clear and compelling. Your work will directly inform product priorities, investment decisions, and go-to-market strategy.

We’re looking for a strategic, hands-on leader who thrives in a complex, rapidly changing environment - identifying the questions that matter most, char