B2CP Growth Analyst

Location - this role is based in our London office 2 days per week with the remaining 3 days working remotely

Business to Consumer Partnerships is arguably the most entrepreneurial team at Goodlord. This role exists because there's a clear prize on the table: improving broadband and media lead conversion, launching a dedicated propositions for the tenants groups who are currently under-served, and bringing rigour and ownership to our smaller partnerships.

You'll get real ownership fast, commercial relationships, live dashboards and forecasting models from day one, with a clear trajectory towards owning a full product vertical of your own as the team grows.

Our mission:

• Two in five people in the UK rent their homes. Goodlord's mission? To be the gold standard platform for renting

• We started Goodlord because we wanted to make renting simple and transparent for everyone involved: the agent, the landlord, and the tenant. We knew Generation Rent would lead to more tenants, with higher digital expectations and we were confident we could provide a solution

• Like all scale-ups it’s been a bit of a rollercoaster journey, but we’re now stronger than ever, with around 3,000 letting agents using the platform, exciting and varied products and 350+ Goodlordians across the group supporting the mission!

The Opportunity:

• Drive improvement projects that lift partner conversion: spanning data enrichment, leads management, product suitability, and marketing/communications across the tenant journey

• Own the flow of performance data back from partners, build and maintain the dashboards that give the team real-time visibility, and run partner performance meetings that drive actions to a clear conclusion

• Build and maintain forecasting models and trend analysis for current and prospective partner relationships, working closely with Finance to reconcile reporting, accruals and receipts

• Design and launch dedicated propositions for tenant groups who are currently under-served, a strategic priority for the team

• Own the commercial relationship with our long tail of smaller partners, and run a lightweight "partnership incubator" process to scout and test the next multi-million-pound partnership

• Capture tenant and landlord feedback and behavioural insight to improve the moving journey, and troubleshoot errors or bugs affecting tenants or partners

• Build strong working relationships across Partnerships, Finance, Product and Commercial teams, representing the tenant and partner perspective in cross-functional discussions

What we need from you:

• Experience in a commercial, partnerships, analytics or growth focused role; ideally from a startup, scale up or competitive graduate scheme background

• A genuine entrepreneurial mindset, with a demonstrable track record of spotting and chasing commercial opportunities

• Confident working with data: comfortable building models and dashboards, and translating numbers into a commercial narrative for non technical stakeholders

• Strong Excel/Google Sheets skills

• A natural relationship builder, equally comfortable presenting to external partners and challenging internal stakeholders

• Highly organised, with a proven record of driving actions and commitments through to completion

• Confident using AI tools as part of your everyday workflow

It would also be great if:

• You have SQL or BI tooling experience

• You have a genuine interest in the tenant/renting experience, or PropTech more broadly

• You've worked in a small, high pace, high growth environment before

• You're comfortable presenting commercial ideas to a room and defending your thinking

Why you'll love being a Goodlordian

Aside from the role, the people, our culture a