Senior PPC Specialist (AI-Native Search)
Groupon connects 42 million customers with local experiences - restaurants, events, wellness and travel - and the million-plus merchants who deliver them. Our mission is to get people offline and into the real world at prices that make it possible. We're an AI-native company in the middle of a platform transformation, moving from a deals marketplace to an experience discovery platform that works for customers and merchants at the same time.
We do not run ads by hand. We build the systems that run them.
About the role
Google Ads at Groupon is one of the largest local-commerce search books anywhere: Search, Shopping, Performance Max, Things to Do, Hotel Ads and Demand Gen across North America and 11 international markets, with Microsoft Ads on the same split. Manual optimization stopped being an advantage here a while ago. You will join a team of some of the best search specialists in the world and an army of AI agents: the agents pace the budgets, check every account, score the value of every category and shadow-test bidding logic before it is allowed to act; the people decide what the agents should do next. The question in this role is not whether search gets automated. It is what paid search becomes when AI Max and agentic buying arrive, and you will help answe
