Print & Digital Marketing Designer
KEY RESPONSIBILITIES
● Promo Book Design and Layout (Primary Focus): Design and lay out multiple monthly promotional books in Adobe InDesign, including the Seasonal Candy Solutions, Retail Solutions, and Foodservice books, ranging from 24 to over 100 pages, for a total of 22 books per year. Maintain consistent templates, brand standards, and page structure month to month.
● Content Gathering and Follow-Up: Gather product, pricing, and promotional content from the category management team and vendor partners. Identify missing or incomplete information, such as images, descriptions, pricing, and item details, and follow up to resolve it before deadline.
● Proofing and Print Production: Proof pages carefully for accuracy of pricing, item numbers, and product details. Prepare and deliver print-ready files to the in-house print team, which produces 3,500 to 6,000 books per month, and make revisions based on feedback from category managers and the Studio H team.
● Workflow Automation: Build and maintain catalog automation for the promo books using EasyCatalog, InDesign Data Merge, and integration tools such as Zapier. Continuously improve production workflows to reduce manual layout time and errors.
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