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Posted 3mo ago•Central Asia
Regional Marketing Manager - Mongolian speaker
MiddleOn-site (Central Asia)Salary undisclosed
Job Description
Responsibilities
- Lead the regional market growth by adapting the global marketing strategy to local market specifics and trends, informed by continuous monitoring of the competitive landscape, and cultural shifts
- Directly manage, mentor, and synchronize a local team (KOL, SMM/Community, PR/Events, Сontent specialists), setting the direction, removing blockers, and creating an efficient environment
- Develop quarterly marketing plans for locally relevant strategies for Mongolia and its client community
- Manage the regional marketing budget, allocating spend across channels based on performance data, and continuously looking for ways to improve efficiency and results
- Use analytics platforms to monitor campaign performance, understand user behaviour, and guide your team's priorities
- Serve as the key connection point between your local team and Global HQ - sharing market insights and coordinating on global campaigns
Requirements
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