Sr. US Community & Partnerships Manager, Running

Job Summary

The Senior Community & Partnerships Manager, Running partners with the VP of Marketing to shape and operationalize KEEN's U.S. running community and partnerships strategy in alignment with global priorities. This role leads the strategy and execution of key community, partnership, event, and activation programs that build brand presence, deepen consumer connection, and drive commercial impact across the U.S. market. Working closely with cross-functional partners, including the Run Specialty Business Development team, this role influences and aligns stakeholders to ensure programs are executed effectively and consistently across community, retail, and event touchpoints.

Essential Functions

• Lead race, event, and sponsorship activations, including strategy, planning, partner coordination, execution, and post-event recaps.
• Lead the U.S. running ambassador program, including program strategy, partner relationships, budgets, and deliverables.
• Develop and execute run club, grassroots partnership, and digital community programs that drive engagement and support long-term community growth.
• Lead community content capture and real-time storytelling around activations to support broader brand amplification.
• Create the activation strategy, brand ex