Performance Marketing Specialist
About Us
KingMakers is a digital entertainment group proudly built in Africa, for Africa.
Since our beginnings in 2018, we’ve grown into a team of more than 700 professionals across Lagos, Cape Town, Madrid, Malta and London. Through our brands BetKing (Nigeria) and SuperSportBet (South Africa), we connect millions of fans every day.
Backed by MultiChoice Group, Africa’s largest pay-TV operator, we combine the credibility and reach of a major media company with the ambition and agility of a scale-up.
Our vision is bold: to be the African home of sports and iGaming entertainment, where play is innovative, inclusive and always responsible.
About The Role
Are you passionate about turning data into growth? As our Performance Marketing Specialist, you'll own the end-to-end execution of paid digital campaigns, using data, testing, and optimisation to drive profitable customer acquisition. This is a hands-on role where you'll have the autonomy to experiment, make impactful decisions, and directly influence business growth in a fast-paced, performance-driven environment. You'll work closely with Creative, CRM, Product, and Analytics teams to maximise campaign performance and uncover new growth opportunities.
What You’ll Be Doing
- Own the execution and optimisation of paid digita
