PPC/Performance Specialist

Koin Limited is a fast-growing, multi-brand direct-to-consumer (D2C) e-commerce group headquartered in Poole, UK. The company operates across the UK, USA, Canada, and Australia and is working towards £100 million in annual revenue by 2030. 

Koin builds and scales digitally led brands through strong commercial strategy, data-led decision making, and high-performance e-commerce operations. Paid search is a core growth engine across the portfolio, and this role owns it end to end. 

Koin is also an AI-first company. We expect every specialist to use AI tooling to work faster and smarter — automating reporting, analysis, and account management wherever it adds value. 

The brand portfolio includes: 

• The Koin Club: licensed collectible coins and medallions 

• Tilly Pig: financial literacy products for children 

• Jonny’s Sister: personalised gifts and homeware 

• Bubba Boo: eco-conscious baby, toddler and adult clothing 

• The Wessex Mint: precious metals savings and investment platform 

• Pastel Sixteen: contemporary fashion and accessories 

Role Overview 

The PPC / Performance Specialist is a mid to senior level individual contributor responsible for creating, managing, optimising, and scaling paid search campaigns across