Paid Media Manager (Freelance), Europe
About Kyra
Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. Our platform manages the full lifecycle — creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube.
The Paid Media Manager will work closely with our Director of Paid Strategy to continually optimise paid campaign performance across different channels for internal and external stakeholders.
You’ll be responsible for:
Planning, managing and implementing digital campaigns across key paid channels, with a main focus on TikTok and Meta
Activating campaigns and analysing results to make optimisations and maximise performance
Using a ‘test and learn’ approach to continually improve campaign performance against KPIs
Building and maintaining strong relationships across departments and with clients
Presenting findings to clients regularly and reporting on campaign performance
Making data-led recommendations to enhance performance
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