Senior Performance Marketing Specialist, Paid Media
About Learneo
Learneo is a platform of builder-driven businesses, including Course Hero, CliffsNotes, LitCharts, Quillbot, Symbolab, and Scribbr, all united around a shared mission of supercharging productivity and learning for everyone. We attract and scale high growth businesses built and run by visionary entrepreneurs. Each team innovates independently but has a unique opportunity to collaborate, experiment, and grow together, and they are supported by centralized corporate operations functions, including HR, Finance and Legal.
Role Overview
We are looking for a hands-on Senior Performance Marketing Specialist to execute and optimize paid acquisition campaigns across Quillbot’s global markets. Reporting to the Manager, Performance Marketing, you will own day-to-day campaign performance across our primary paid channels and use structured testing and analysis to improve CAC, ROAS, and LTV. You will partner with Creative, Product, Data, and Engineering to improve campaigns, landing pages, tracking, and measurement. This is a senior individual contributor role with direct ownership of campaign execution, optimization, and performance recommendations.
Responsibilities
- Execute, monitor, and optimize campaigns across multiple channels an